Football Trade Directory

Newly promoted Bury FC confirm partnership with locally based JD Sports

Bury Football Club have announced a new commercial partnership with fellow Bury-based brand JD Sports.

The club are making their way back up the footballing pyramid after being expelled from the Football League in 2019.

They recently celebrated their latest promotion winning the North West Counties Football League Premier Division which will see them move up to the fourth tier of Non-League football.

Speaking on the new partnership, Bury FC, Head of Commercial Chris Watts said: “We’re delighted to be teaming up with JD – a company that, like us, is proudly Bury through and through. This partnership is not only a commercial step forward, but a powerful symbol of what we can achieve when our community comes together. Our journey is far from over, but with support like this, the future is incredibly bright.”


Abi Haywood, Sports Partnership Manager at JD added: “We’re thrilled to be partnering with Bury FC, a club that sits at the heart of our community. As a company founded in Bury, this partnership means a lot to us. It’s about more than football – it’s about giving back to the town that helped shape who we are. We’re proud to support Bury FC and to play a part in the club’s future, both on and off the pitch.”

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